Andrej Judiak
Benelux Expansion Partner - Luigi's Box
Andrej Judiak thinks about on-site search the way a shopper does, not just a vendor.
As Head of Benelux at Luigi’s Box, he helps online retailers and B2B sellers turn better search and product discovery into real business results.
He specializes in AI-powered search and product discovery, and in how recommendations should differ by vertical: size and gender filters for fashion, compatibility over similarity for electronics, easy reordering for groceries, price segmentation for jewelry.
Presentation: How product discovery is changing thanks to AI
Search used to mean typing the exact product name and hoping for the best. Now shoppers ask for “something warm for hiking” or “a guitar like the one George Harrison played,” and expect the right products to show up anyway. In this session, Andrej Judiak looks at how AI is reshaping product discovery: search that understands typos, vague descriptions, and full sentences; recommendations that adapt to what a shopper is doing right now, not just their purchase history; and merchandising that no longer means dragging products around a category page by hand. Expect real, on-site examples, not just theory.
A customer case will be presented.
